The State of ERP Partner Marketing 2026
Nobody benchmarks ERP partner marketing. The vendors benchmark partner revenue, the analysts benchmark platforms, and the marketing that determines which firms grow gets no annual reckoning at all. This is that reckoning, the first edition of what we intend as an annual one. It is built from the vantage point of working across partner firms […]
Why ERP Implementations Fail: The View From Inside the Channel
ERP failure is the industry’s most cited statistic and least understood phenomenon. The failure studies and lawsuit stories circulate through every buying committee, and the vendors publish success methodologies in response. Yet the actual mechanics of how projects die remain strangely undescribed, because the people who see them most clearly rarely write about it: the […]
Solution Provider vs Alliance Partner: Two Business Models of the NetSuite Channel
Every firm in the NetSuite channel eventually has the model conversation: are we a Solution Provider, an Alliance Partner, or some blend, and what does that choice actually commit us to? The official program pages describe the mechanics. What they do not describe is the part that determines a firm’s next five years. The two […]
How the NetSuite Partner Ecosystem Works?
The NetSuite ecosystem is one of the most developed partner channels in enterprise software, and one of the least explained. The official material describes programs. Nobody neutral describes the economics, the politics, and the way deals actually move. This is that explainer. It is written for people entering or navigating the channel: new partners, ISVs […]