Trust Signals for Consulting Firm Websites

Before an ERP buyer emails your firm, they spend an hour deciding whether to. That hour happens on your website and around it, follows a checklist nobody wrote down but everyone runs, and eliminates most firms silently. We see the elimination from both sides: in the audit findings of partner sites, and in the win-loss […]
ERP Consulting Website Best Practices

We audit ERP partner websites for a living, and the finding that matters most is this: the site is almost never treated as what it actually is. Partners treat it as a brochure. Buyers treat it as a background check. By the time an ERP committee contacts a firm, most of the decision has already […]